The traditional marketing model was to get as many eyeballs on your product or service's message as possible and hope that a percentage of customers purchase. Yellow pages, radio advertising, direct mail, television commercials, magazine ads, etc.. … [Read more...]

You've heard everyone talking about how powerful social media is for marketing your business. How if you're not using it to market your business you're stuck in the 80's. So you go out and create a Face Book page, open a LinkedIn account, start … [Read more...]

Picture this. You order an item online and it takes way more time to arrive than it should. Plus, a few items are missing in the package. Frustrated, you take to the vendor's Facebook channel to voice your concerns and expect to be … [Read more...]